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Branding your Business: Are you the Tomato or the Tomatoe?

You say “tomato” and I say “tomatoe” but really what is the difference? You could say a “tomato” is a red juicy vegetable that is sweet in taste. Where as I can say a “tomatoe” is a succulent crimson sphere full nectar from the heavens. The point here is a “tomatoe” really is a “tomato” […]

The Importance of a Press Release

What is the importance of a press release, have you ever wondered why some companies get free publicity from newspapers and magazines, while others struggle to find a customer base? One of the reasons for this dichotomy is that the best companies utilize press releases. Press releases are a type of marketing that only takes […]

Hiring Employees for Small Businesses

Open the classifieds section in your local newspaper and you will find dozens of ads for local and/or small businesses that need new employees. In the early stages of small business ownership, you can often handle many of the responsibilities yourself, but as your company grows, you need new employees. Finding those employees is a […]

Promotional Tools for Small Businesses

One of the best ways to market your small business to a large number of people is with the right promotional tools. Promotional tools can be toys or other items that you give away to customers. Whether you have an unlimited promotional budget, or you have only a little money available, you can still find […]

Online Business Directories

Online business directories are still popping up all over the internet and there is a good reason why. The online directories work as well as the phonebook or Yellow Pages, but let users search through the online site for the same information in the paper book. Users can even download apps to their smart phones […]

What to Know About Running a Small Business

If you think that running a small business is an easy task and something that anyone can do, then you are in for a rude awakening once you begin putting your business idea in place. Many people are under the impression that working as the boss is much easier than working as an employee, but […]

The Benefits of Offline Business Directories

There are a ton of online business directories flooded throughout the web and offline business directories are being ignored more each day. The question is if you as a small business owner should invest any of your advertising budget into an offline directory in order to acquire more customers. The Yellow Pages is perhaps the […]

Working with Investors

Most small business owners do not start off with large amount of disposable income on hand so it is common to need up front money. Many companies used small business loans or investors as a way of getting their business ready. Investors are used because the original investment pays the operating costs and early costs […]

The Basics of LLC

A Limited Liability Company or LLC is the type of program that many companies use. Even those that work from home sometimes incorporate themselves as an LLC because of the protection an LLC offers. A company listed as an LLC has the same benefits of a corporation, but without any of the problems that larger […]

Keep Your Business from Failing

Most small businesses fail during the first year of operating. Some types of businesses have an even higher failure rate, including businesses like restaurants and bars. Any type of business with a high operating cost is more likely to fail quickly because when you first open, it takes some time before you see customers actually […]

socialmedia

The process of generating publicity through various social media networks and platforms such as Facebook, Twitter…

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SEO

The process of improving the ranking of your web pages on search engines. SEO aims to push your web pages to the…

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webdesign

What’s the best way to scare off your prospects? – Having a stale, static, amateurish website. Your website is your….

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socialmedia

Form of online advertising where your ads are displayed in front of users when they use the keywords you target as they…

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