When you release a small business website to the general public, you should always incorporate affiliate marketing. Affiliate marketing lets you earn money without putting in allot of up front labor. Have you ever visited a website and saw ads or banners running along the top and sides? Those advertisements and banners are a form of affiliate marketing. You can make money off the ads in one of several ways. One of the more common ways is to charge a set fee for advertising on your site. For example, you let other companies create a logo or ad and link that ad to their website. You list the ad on your site and accept payment for running it.
Affiliate marketing also pays per page view and/or clicks. You run the ads on your website and when someone clicks the ad and buys something on the page that loads, you earn a percentage of whatever that user buys. The page view pay gives you a percentage of a penny every time someone visits your site and views the advertisement. That might not seem like a lot of money, but it slowly builds up, especially if you have a lot of people visiting your site.
You can also use affiliate marketing as web marketing by posting your own ads on other websites. The process works by you creating your own ads and banners. You post the ads on other sites, which has users that might not visit your site and learn about your business. Seeing the ads on a regular basis might encourage people that typically do not use your services or products. You can even add a discount code to the ad and entice people to try your business for the first time.
Before you start posting ads at random, determine the best sites. You should find sites that work as a companion to your small business and advertise there. If you sell futon covers, post ads on furniture stores and sites that sell new or used futons, but not covers. Your ads should give customers something that they cannot get from the other website. Customers are always looking at how to save money and using a discount code or coupon lets them save money on your website. Avoid posting ads on competitive sites, as customers would rather buy right there and not move to your site. If you’re too busy to learn the ways of affiliate marketing then pay a high quality company to do it for you.
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