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Marketing with Money Instead of Effort

A lot of companies have spent endless hours on marketing campaigns and strategies. Most business owners spend a lot of time and money trying to learn everything themselves instead of focusing on more important aspects of their business. In the past, that was the only way to be effective in advertising. Today, however, there are […]

Invest More Money, Less Effort in Marketing

Customer acquisition and inbound marketing are two very important tools for your business to have in a marketing strategy. Although these tools are cost-effective, they are going to be a slight bit more expensive than doing all the work yourself. However, you are basically paying for the work that someone else has already done in […]

The Benefits of Offline Business Directories

There are a ton of online business directories flooded throughout the web and offline business directories are being ignored more each day. The question is if you as a small business owner should invest any of your advertising budget into an offline directory in order to acquire more customers. The Yellow Pages is perhaps the […]

Co-Op Marketing Solutions

Co-op marketing is not only affordable but it is also highly effective for businesses of all sizes. The new model of cooperative marketing solutions is all about taking what someone else has already done and customizing it for yourself. One provider will offer marketing strategies and promotional solutions for businesses. The business (you) will invest […]

Customer Acquisition Platforms

There are many tools you can use in the world of internet marketing. While you might not think that you need to cultivate your customer base online, the fact of the matter is that there is no better way to grow your business today. With the help of high quality customer acquisition platforms, you can […]

Using Email Marketing

If you’re looking to target a large group of clients quickly, give email marketing a try. Email marketing is a type of web marketing that reaches multiple potential customers at one time, including customers that have never heard of your business before. The key to using email marketing is to set your business apart from […]

Using Twitter to Reach Customers

Millions of businesses around the world use Twitter on a daily basis and no matter what your business does or sells, you should have and use a Twitter account. Twitter is a social networking site used by both business owners and individuals. The site lets you create an account and a username for that account. […]

Business Coaching and Mentors- Learn from Others’ Experience

Marketing is never easy. In the online world, it can become even more of a complexity because there is so much to think about. Fortunately, you can find plenty of business mentors who can help you learn all about effective marketing and how to get more out of your business, no matter what you have […]

Inbound Marketing and You

In the past, media campaigns were built to attract a certain audience. Even though the way of the marketing world has changed significantly since then, the focus is still on attracting the right people. This is known as targeted advertising and it is going to provide you with a much more effective solution for getting […]


The process of generating publicity through various social media networks and platforms such as Facebook, Twitter…



The process of improving the ranking of your web pages on search engines. SEO aims to push your web pages to the…



What’s the best way to scare off your prospects? – Having a stale, static, amateurish website. Your website is your….



Form of online advertising where your ads are displayed in front of users when they use the keywords you target as they…